Rayovac® Fusion™ Kicks Off the Holiday Season As the Official Battery of TTPM®

Middleton, WI - September 28, 2015

This Holiday Season Rayovac® Is Partnering With TTPM®, The Leading Product Review Site, To Power The Hottest Toys Of The Year!

Rayovac®, a worldwide leader in battery power and innovation, is partnering with TTPM®, the leading product review site for toys, tots, pets and more, to power reviews on the hottest toys of the season. TTPM features 5,000 new video reviews every year from its expert team, each accompanied by the TTPM Price Check, a price comparison tool which lists the best prices from major retailers. Rayovac Fusion batteries provide reliable power to the toys that are reviewed on the site. TTPM and Rayovac have teamed up to educate consumers on the value of using fresh, high-quality batteries like Fusion to ensure toys last longer and perform properly, this includes the importance of replacing the demo batteries installed in new toys. Pairing dependable Fusion batteries with gifts this holiday season will provide hours of play and fun for everyone!

"This partnership is about ensuring that kids have that magical experience on Christmas morning and throughout the holiday giving season," said Jim Silver, CEO/editor-in-chief, TTPM. "Our product reviews with one click purchasing enable parents and gift givers to select the best gifts for the kids in their life and Fusion batteries from Rayovac power the excitement and play from the moment the gifts are unwrapped."

Rayovac's latest innovation, the Fusion™ advanced alkaline battery, is proudly made in Fennimore, WI. Fusion is Rayovac's longest-lasting battery, and it's engineered to excel in today's most power-hungry devices like video game controllers, digital cameras, and high tech toys. In fact, Fusion Lasts 35% Longer than Energizer Max® AA in digital cameras—that's powerful performance at an undeniable value. Fusion is for the "Always On" generation, and it's the next step in Rayovac's continuous pursuit of better, more efficient power.